The 27406 Collection

SINCE 1947, WRANGLER® HAS BEEN MAKING HISTORY.

Now, our 27406 collection is bringing history to life with the very silhouette that started it all. Model No. 11MW was first distributed as the jean for cowboys in local, regional, and national rodeo circuits. It didn’t take long for the style to spread like wildfire. That first five-pocket jean was designed by “Rodeo Ben” Lichtenstein, using 11-ounce left-hand twill denim that could stand up to the rigors and needs of a man who spent a lot of time in and out of a saddle. Today, this legendary selvedge jean is made new again and washed for a slightly worn-in look, with variations in the color and tone of the fabric. Every Greensboro jean in the 27406 collection is made from left-hand twill Cone® denim that was woven on vintage shuttle looms, resulting in one-of-a-kind denim you won’t find anywhere else.

This faithful rendition of the 1948 11MJ model features the last remnants of left-hand twill Cone® denim, which was woven from fabric made exclusively for Wrangler® at the White Oak Mill in Greensboro, North Carolina. Our talented team of sewers and fabric cutters have painstakingly reproduced all the details that made this jacket a living legend in its day, including the elongated chest pockets, double-pleated front, rope shank, rope snaps, and domed burrs. This selvedge staple is sure to become the best-kept secret of your denim collection.

USA flag

GREENSBORO, NC

Named after the zip code where the denim is cut and sewn in our hometown of Greensboro, North Carolina, this collection is proudly crafted by our team of skilled sewers and fabric cutters.

For 70 years, Wrangler® has been a leader in denim, making the highest quality denim for all walks of life. Every pair of jeans is crafted with inspiration, passion, creativity and technical expertise. It’s what makes Wrangler® a true original.

GREENSBORO, NC

USA flag

Named after the zip code where the denim is cut and sewn in our hometown of Greensboro, North Carolina, this collection is proudly crafted by our team of skilled sewers and fabric cutters.

For 70 years, Wrangler® has been a leader in denim, making the highest quality denim for all walks of life. Every pair of jeans is crafted with inspiration, passion, creativity and technical expertise. It’s what makes Wrangler® a true original.

behind the collection

Starting with denim from the Cone Denim® White Oak Plant™, the expert sewing and fabric cutting team from the Wrangler® Service Support Center crafted each piece for the collection. The selvedge styles are constructed from denim woven on vintage shuttle looms from the 1940's. The looms rocking motion comes from the hardwood floors they sit on. This rocking creates a one-of-a-kind fabric that cannot be reproduced.

Denim in hand, the team cut the fabric and hand-stitched the belt loops, pockets, signature W, and iconic Wrangler® patch. Once complete, each piece is numbered and signed by the sewer. For this collection, the Wrangler® Service Support Center acted as a small manufacturing facility with the design creation, fabric development and manufacturing happening within a 3-mile radius.

Wrangler® 27406 Men's Selvedge Denim Lined Jacket